My wife and I are in the process of making a product for learning to speak Japanese. We have thought about what is most important for the student. We have come up with several factors that we believe are most important in order to learn how to speak Japanese fluently. One is that we teach real colloquial Japanese that is spoken by Japanese in Japan. So we won’t be going with formal text book Japanese. Another factor is recognizing the importance of situation and culture, and the influence they have on the Japanese language.

Competitive research is becoming an important factor in the development of our product. Without getting too detailed we want to differentiate ourselves from our competitors and obviously make a better product. This has meant we have looked at several competitors and purchased products.

We looked at Pimsleur, Rosetta Stone and Rocket Japanese. Which is the best one?

Well before we get into that let me tell you what we looked for in each product.

• Value for Money
• Ease of Use
• Realistic conversation examples
• Japanese cultural references
• Enjoyment Factor

Rocket Japanese

At this stage we are only recommending Rocket Japanese. I believe it to be the best product online to learn Japanese  In fact, at one stage we were considering promoting the product aggressively instead of making our own. The core of the product is the 14 and a half hours of audio lessons. The lessons cover all the fundamentals of basic Japanese – from introducing yourself to getting around on public transportation, and ordering food in a restaurants. They take a friendly radio style approach with their teaching method. At times I do feel the lessons go on a bit and sometimes the dialogue seems too scripted. However, over all the audio lesson are very good and teach Japanese you would actually use.

Each audio lesson comes with grammar and cultural notes in a down-loadable PDF format. The reference material also contains instructions and explanations on written Japanese. Even if you don’t want to buy any products I recommend you at least subscribe to their Email course. It is great value – you get lots of sample lessons. Sign up ASAP.

Pimsleur

Pimsleur claims that you can learn a language in 10 days. I know that a lot can be learned in ten days with multimedia products and cutting edge learning methods, but learning Japanese in 10 days with the Pimsleur method doesn’t seem possible.  I think Pimsleur is somewhat dated and is in need of  upgrade and update. In order to speak Japanese I believe you need a certain amount of cultural understanding of Japan. This is something missing with Pimsleur.  Pimsleur claims that their CDs have been scientifically sequenced to rapidly lock language material into your brain after just one listening and that you can absorb Japanese effortlessly without any reading, writing or computer use. Sounds too good to be true. Learning Japanese requires effort – it takes more than ten days.

Rosetta Stone

Rosetta Stone is the most expensive language program out there. I would probably make some good money promoting their products. They have 3 levels they individually sell  starting from around $260. Buying all three levels at once is the best option, but you will have to fork out $550 dollars. The product comes in a CD-ROM format, with audio CDs. This means it is software heavy. This can be good for some things such as learning vocabulary and Hiragana and Katakana. However, in general I don’t believe learning a language through software is the way to go. You end up stuck in front of a computer learning just the basics.  Rosetta Stone don’t provide any samples of their audio lessons on their site. You have to sign up to get a demo. There are promotion movies at their site. However, as I watched them they gave me the impression that I would get sick of using the software after about half an hour.

So if you are looking for a product to help you speak Japanese in a short amount  of time we recommend Rocket Japanese.